A marketing year wheel is a visual representation of a company’s annual marketing plan, outlining the key activities and campaigns for each quarter or month of the year. To make a marketing year wheel, follow these steps:

Define your target audience: Identify your target customers and understand their needs, preferences, and behaviors.

Set your marketing goals: Determine the overall objectives for your marketing efforts and set specific, measurable goals for the year.

Research your competition: Analyze your competition to understand their strengths and weaknesses, and identify any gaps in the market that your business can fill.

Plan your campaigns: Outline the key marketing campaigns or activities that you will execute over the course of the year.

Allocate your budget: Assign a budget to each campaign or activity, and ensure that you have enough resources to execute each one effectively.

Create your marketing year wheel: Use a visual tool, such as a wheel or calendar, to outline the key activities or campaigns for each quarter or month of the year.

Review and adjust: Regularly review your marketing year wheel and make adjustments as needed based on your performance and the results of your campaigns.

By following these steps, you can create a marketing year wheel that provides a roadmap for your marketing efforts and helps you achieve your goals more effectively.